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Online Consumer Behaviour in Low Involvement Products: Cognitive Attributes and Purchase Behaviour
The internet has created fundamental shifts in business and consumer behaviour, akin to the industrial revolution of the 1800s. The internet serves as a ubiquitous and limitless information platform, and is leading to ...
Predicting Innovation Capability at Team Level: An Exploratory Analysis
Innovation is one of the major concerns for technology-driven organizations. Extensive amount of literature is available on ‘managing innovation’ within organizations at individual level as well as firm level. However, ...
Event Study Methodology Development and Its Application in Assessing the impact of Derivatives Introduction in the National Stock Exchange (NSE), India
Event Studies are one of the predominant themes of research in finance and accounting prevailing for the last eight decades. They provide a powerful setting to examine whether and to what extent a firm's valuation is ...
Repeat Purchase Behaviour of Online Customers for Grocery Products
Anecdotal evidence, from industry reports, suggest that consumption patterns in India are increasingly moving away from functional needs to lifestyle considerations. However, there is not much empirical evidence regarding ...
A Study on Counterproductive Work Behavior, Discrete Negative Emotions and Organisation Control Environment
Organisational scholars are increasingly focusing on employee behaviors, while
traditionally, the emphasis was more on job performance as an only indicator of employee’s
contribution to organisation goals. Employee ...
Analyses of Performance, Risk and Underpricing of Indian IPOs
Across geographies, unlisted firms raise capital from individuals and institutions by issuing Initial Public Offering (IPO) through finanical markets. IPOs are of great interest to investors, regulators, issuing firms and ...
A Relational Study of Personality Traits, Learning Styles, Learning Competencies, Learning Methods, and Assessment Methods for Engineering and Management Students Studying the Internet of Things Related Knowledge Areas
According to India's Human Resource Development Ministry, as of 2019, 6000 plus engineering institutions across India enrolled 2.9 million students every year. They also mentioned that nearly 1.5 million students graduated ...
Investigations on Product Purchase Behaviour of Domestic Air Travellers
The Indian civil aviation industry has emerged as one of the fastest-growing industries in the country. Compared to 99 airports in March 2018, nearly 200 operational airports are expected in India by 2040. However, the ...
Deliberations on Borrower Behaviour in the Context of Micro-finance
Micro-finance, a popular tool for poverty alleviation, has witnessed a cycle of reaching out to the credit strapped, recording high recovery rates, scaling up exponentially and facing mass defaults, world-over. The two ...
Sustainable Urban Mobility: Urban Public Transport Systems Sustainability Assessment
Urban public transport systems have become an inevitable choice to promote sustainable urban mobility in almost every city in the world. In India, buses are the most popular and convenient mode of transport in urban cities. ...